Big Birthday Memory #5: Ed Bradley – Fini Bi Bi 41 Years Ago Today
NOTE: As I approach my 70th birthday, I’ll reprise a milestone post here each day until the end of May. Today – from November 9, 2006 – the last from this year.
Ed Bradley died today – of leukemia. He was not a usual man — not at all. Good, funny, gifted, fierce, loving and decent, he was a gentleman to the core. For two political convention seasons in the 80s I was his CBS News floor producer. In the midst of one of them, his mother had a stroke and was very ill in Philadelphia. She wouldn’t let him miss work though – insisted that he be on the convention floor every night. The convention was in New York , so Ed drove to Philadelphia after we were off the air each night, sleeping in a limo on the way to Philly – spending the night and morning with his mother and then returning in the limo the next day. He was there for her — and for his work, as she insisted that he be.
If you saw him on 60 Minutes, interviewing Aretha Franklin in the kitchen with a dish towel over his shoulder, chopping while they talked, or jamming with Aaron Neville, you saw another, wonderful Ed — no pretense, no baloney. And if you saw him with his godchildren – daughters of the wonderful Vertamae Grovesnor, you saw yet another part of this wonderful man.
Frantic efforts to escape from the US Embassy roof on the last US choppers to leave Saigon 4/75
Somehow though, when I read the CNN Alert just an hour ago — what I remembered at once was that night in 1975, 41 years ago this month, when Saigon fell. I was just back from maternity leave and alone on the overnight for the foreign desk at CBS. As a long-time CBS correspondent in Vietnam, Ed was the last guy out — or just about. What I can’t get out of my head is his account of walking down the deserted embassy hallway — where almost all the lights were out except one far down the hall — and his description of thinking of “the light at the end of the tunnel” — and then – as he signed off for the last time from Saigon – ending with the words of Saigon hookers “fini bi bi.” I’m not sure I can describe the sensitivity and sadness of this report – but I do remember sending him an email “Ernie Pyle, move over.”
The thing is – he was at least as wonderful as he was gifted and as talented as he was dear. It’s just so sad to think of him gone and of such a miserable disease. He’s leaving a beautiful legacy but that doesn’t make it OK. Not at all.
Published by
Cynthia Samuels
Cynthia Samuels is a long-time blogger, writer, producer and Managing Editor. She has an extensive background online, on television and in print, with particular experience developing content for women, parents and families.
For the past nine years, that experience has been largely with bloggers, twitter and other social media, most recently at Care2's Causes Channels, which serve 20 million members (13 million when she joined) and cover 16 subject areas. In her three years at Care2 monthly page views grew tenfold, from 450,000 to 4 million.
She has been part a member of BlogHer since 2006 years and has spoken at several BlogHer conferences. Among her many other speaking appearances is Politics Online, Fem 2.0 Conference and several other Internet gatherings.
She’s also run blogger outreach for clients ranging from EchoDitto to To the Contrary. Earlier, she spent nearly four years with iVillage, the leading Internet site for women; her assignments included the design and supervision of the hugely popular Education Central, a sub-site of Parent Soup that was a soup-to-nuts parent toolkit on K-12 education, designed to support parents as advocates and supporters of their school-age kids. She also served as the iVillage partner for America Links Up, a major corporate Internet safety initiative for parents, ran Click! – the computer channel - and had a long stint as iVillage's Washington editor. In addition, she has developed parent content for Jim Henson Interactive and served as Children’s Book Editor for both Amazon.com and Barnes and Noble.com.
Before moving online, she had a long and distinguished career as a broadcast journalist, as senior national editor of National Public Radio, political and planning producer of NBC's Today Show (whose audience is 75% women) where she worked for nine years (and was also the primary producer on issues relating to child care, education, learning disabilities and child development), and as the first executive producer of Channel One, a daily news broadcast seen in 12,000 U.S. high schools. She has published a children’s book: It’s A Free Country, a Young Person’s Guide to Politics and Elections (Atheneum, 1988) and numerous children’s book reviews in the New York Times Book Review and Washington Post Book World.
A creator of online content since 1994, Samuels is a partner at The Cobblestone Team, LLC, is married to a doctor and recent law school graduate and has two grown sons who make video games, two amazing daughters-in-law and three adorable grandsons.
View all posts by Cynthia Samuels
